When it comes to Digital Marketing in India, Octane Research is without peer. Octane Research has become the go-to source for information in India about the state of digital marketing and consumer behaviour across platforms like Social Media, Email Marketing, Search, Mobile, SMS, and the Web.
Octane Research provides rich insights and the perfect context for India marketers to advance towards smart strategic planning, tactical decision-making, and increasing business effectiveness for digital campaigns by analysing data from hundreds of sources and running into billions of touch points annually (in India alone).
Since its establishment in 2011, Octane Research has spent 1415+ human months analysing data and reaching out to 3000+ India Marketers for our research reports. Our goal is to create a digital ecosystem where all businesses and consumers may thrive through openness, equity, and objective research.